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Global 24-hour Vibrant City Forum Shanghai

Yesterday, the first “Global 24-hour Vibrant City Forum” was held in the center of Shanghai. Professional institutions ranked Chinese cities based on six dimensions of data such as movies, bars, livehouses and other formats in 2021, as well as people flow and supporting facilities. The dimension performance is outstanding, and the night economic comprehensive index ranks first in the country, followed by Shenzhen, Beijing and Chengdu. According to statistics in 2021, the size of Shanghai’s nighttime travel crowd is about 3.38 million, much higher than other first-tier cities in China.

The night economy presents multiple ways

What does a “24-hour dynamic city” look like? During the day, it is prosperous and prosperous, and it is the first choice for the first show and the first exhibition. At night, it lights up the city’s “starlight”, touches the city’s heartbeat with multiple ways of night shopping, night food, night tour, night entertainment, night show, night reading, and night movement, becoming a “color board” of economic openness and activity. . Diversifying the nighttime economy is the path that Shanghai is striving to explore in the process of building a “24-hour dynamic city”.

On August 20 this year, the “2022 Shanghai Nightlife Festival” kicked off. On the cruise ship “Zhonghua” on the Huangpu River, a retro party also started quietly. In the more than 3 hours of night play experience, players can not only immerse themselves in performances and solve puzzles on the cruise ship, but also enjoy the beauty of the night on both sides of the Pujiang River.

The night movement is also full of vitality. According to the “Shanghai Escorts Nightlife Trend Report” released by Xiaohongshu, in July, the search volume for “frisbee” in Shanghai increased by about 16 times compared with last October when it first became popular, and increased by more than 11 times compared with January this year. ; From early July to mid-August this year, searches related to “cycling” in Shanghai increased by 388%.

Digitalization and online and offline linkages are also becoming new explorations to light up the city’s nighttime economy. Bailian Group and its various retail formats presented more than 40 trendy feasts, focusing on online and offline nightlife scenes such as “Metaverse AR Catching Music” and “XR Dreaming Space”.

The business environment is constantly adding

Looking at the whole country, Shanghai took the lead in proposing the concept of “night economy” and regarded it as an important driving force to accelerate the pace of building an international consumption center city. In April 2019, Shanghai issued the “Guiding Opinions on Shanghai’s Promotion of Nighttime Economic Development”, proposing to establish a system of “nighttime district chief” and “nightlife chief executive officer”. Subsequently, a series of policies and systems that enabled the development of the nighttime economy were also implemented one by one.

The “May 5th Shopping Festival” regards the “Nightlife Festival” as one of the benchmark activities, adding wings to the rapid development of Shanghai’s nighttime economy. After several years of intensive cultivation, up to now, Shanghai has created 3 pedestrian streets in different time periods, including Fengjing Road on the Bund, Anyi Night Lane, and Kaitian Jihui, 15 landmark nightlife gathering areas, 10 waterfront nightlife experience areas and 30 waterfront nightlife areas. Good place for night life on the shore.

All news come from Lily Shanghai Massage http://www.massagegirlshanghai.com

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